What does CTI stand for in the context of Salesforce?

CTI stands for Computer Telephony Integration in the context of Salesforce. This term refers to the technology that enables interactions between computers and telephone systems. In a Salesforce environment, CTI allows for seamless integration that helps to improve customer service and streamline operations.

With CTI, businesses can have direct access to call controls and telephone features from within the Salesforce platform. This integration provides representatives with caller information, call logs, and the ability to handle calls effectively directly from their Salesforce interface. The result is enhanced efficiency, as agents can manage customer interactions more effectively by utilizing the information presented to them without needing to switch back and forth between different software applications.

The other options do not accurately represent the well-established term used in the field and do not encapsulate the essential functionality that CTI provides in enhancing the communication capabilities of Salesforce users.